Course Descriptions

RTVB 1301. Broadcast News Writing. (3-3-1).
Instruction in the writing of news copy for broadcast.  Research, write, and edit news copy according to standard broadcast formats.

RTVB 1309. Audio/Radio Production I. (3-3-1).
Concepts and techniques of sound production including basic recording, mixing, and editing techniques. Operate a variety of production equipment; define terminology applicable to the audio/radio industry; produce audio productions that includes microphone techniques, recording, mixing, and editing; and design and complete audio productions from concept to scripting and post production.

RTVD 1310. Introduction to Mass Communications. (3-3-0).
Theories and models of mass communication, the relationship of mass media and society, trends in print, electronic media, advertising, public relations, and other visual media.

RTVB 1329. Scriptwriting. (3-3-0).
Writing scripts for film and electronic media. Emphasizes format and style for commercials, public service announcements, promos, news, and documentaries.

RTVB 1355. Radio and Television Announcing. (3-3-0).
Radio and television announcing skills such as voice quality, articulation, enunciation, and pronunciation. Includes preparation for opportunities in announcing employment in news, sports, commercial, voice talent, disc jockey, radio and television.

RTVB 1391. Special Topics in Radio and Television Broadcasting. (3-3-0).
Topics address recently identified current events, skills, knowledges, and/or attitudes and behaviors pertinent to the technology or occupation and relevant to the professional development of the student. This course was designed to be repeated multiple times to improve student proficiency.

RTVB 1447. Audio/Radio Production II. (4-3-3).
Audio production theories regarding multitrack recording, studio live production and equipment operation. Apply techniques of multitrack recording and editing; plan and execute live recordings; and display mastery of studio equipment operation.

RTVB 2339. Broadcast Sales. (3-3-1).
Instruction in sales methods, audience measurement, demographics, station promotion, and public relations.

RTVB 2340. Portfolio Development. (3-2-2).
Preparation and presentation of a portfolio suitable for employment in the media industry. This course is intended to be taken in the last semester.

RTVB 2347. Management and Operation of Electronic Media Facilities. (3-3-1).
An analysis of management principles of production companies, broadcast stations, cable companies, and emerging technologies.

RTVB 2380. Cooperative Education -  Radio and Television. (3-1-20).
Career-related activities encountered in the student’s area of specialization offered through an individualized agreement among the college, employer, and student. Under the supervision of the college and the employer, the student combines classroom learning with work experience. Includes a lecture component.

RTVB 2431. Audio/Radio Production III. (4-3-2).
Advanced concepts in audio/radio recording and editing. Includes digital editing, sound processing systems, and multitrack mix-down recording techniques.

COMM 1307. Introduction to Mass Communications. (3-3-0).
Study of the media by which entertainment and information messages are delivered. Includes an overview of the traditional mass media: their functions, structures, supports, and influences

COMM 2303. Audio/Radio Production. (3-3-0).
Concepts and techniques of sound production, including the coordinating and directing processes. Hands-on experience with equipment, sound sources, and direction of talent.

COMM 2311. News Gathering and Writing. (3-3-1).
Fundamentals of writing news for the mass media. Includes instruction in methods and techniques for gathering, processing, and delivering news in a professional manner.

COMM 2331. Radio/Television Announcing. (3-3-0).
Principles of announcing: study of voice, diction, pronunciation, and delivery. Experience in various types of announcing. Study of phonetics is recommended.

COMM 2339. Writing for Radio, Television, & Film. (3-3-0).
Introduction to basic script formats, terminology, and writing techniques, including the writing of commercials, public service announcements, promotions, news, documentary, and fictional materials.

COMM 2389. Academic Cooperative. (3-1-20).
An instructional program designed to integrate on-campus study with practical hands-on work experience. In conjunction with class seminars, the individual student will set specific goals and objectives in the study of communication.